New Google AdWords Terms & Conditions Roll Out In Europe, Middle East and Africa

Today, Google announced the new set of Terms and Conditions for Adwords users for Europe, The Middle East and also Africa. The changes are in the part of Google’s effort to update Adwords Terms and Conditions globally.

Mark Martel writes in his announcement that the new set of Terms and Conditions “accommodate new advertising products and services. For example, we now offer third-party ad serving in some situations, so you’ll see provisions about how we resolve ad serving disputes. Other changes include updated links to our policies and better consistency among our advertising terms globally.”
The total list of countries which affected by the changes can be find here.
The new Terms and Conditions outside of an Adwords accounts are available here for review.
Advertisers have 45 days to accept new terms and conditions once the notification is rolled out in their Adwords Account.